External Communications, Marketing & Outreach

The External Communications, Marketing & Outreach Division is responsible for internal and external communications that engage and share information with the customers, stakeholders and the public. The division is responsible for media and public relations, marketing, special events, creative services, community outreach and customer service. The functional expertise of the division enables the SFMTA to keep customers, stakeholders and the general public informed about transportation services, as well as, capital improvement plans and projects that impact people and the communities we serve.

Working across the agency, we facilitate outreach and engagement with a variety of stakeholders including community and advocacy groups, businesses, elected and government officials, metropolitan planning organizations, media, employees and other stakeholders. We focus on building trusting relationships that better enable the SFMTA to fulfill its mandate as San Francisco's transportation agency. We also work to support the internal effectiveness of the agency by helping leaders, managers and individual contributors align all agency staff to the same vision, mission, goals, objectives and values.

    Portrait of Deanna DeSedas

    Deanna DeSedas

    Interim Director of Communications, Marketing & Outreach
    deanna.desedas@sfmta.com
    415.701.4389
    Oversees

    Chief of Staff & Customer Communications

    Real-time Muni service alerts and customer service on Twitter (and via text and email) 5am to 9pm, Monday through Friday and on weekends. Muni Customer Service enables the SFMTA to build a workforce that embraces a culture of service and provides...

    Kristen Holland

    Acting Chief of Staff & Customer Communications Manager
    Kristen.Holland@SFMTA.com
    415.701.4649

    Marketing & Digital Communications

    The Marketing and Digital Communications team oversees all the creative services for the agency, including our brand guidelines, photography and photo archive, graphic design, wayfinding and signage. We manage the public service announcment (PSA)...

    Portrait of Marketing Manager Jeanne Brophy

    Jeanne Brophy

    Marketing Manager
    Jeanne.Brophy@SFMTA.com
    415.646.2035

    Media Relations & Social Media

    Drives efforts to increase public awareness and understanding of and confidence in the SFMTA and its role managing the city’s transportation system through robust relationships with media partners, media monitoring and proactively promoting the work...

    Erica Kato

    Erica Kato

    Chief Spokesperson & Media Relations Manager
    Erica.Kato@sfmta.com